The default audience

The 16+ state is part of the current Build publishing model, not proof that the creator deliberately selected mature content. Newly published Build games initially target age-checked players age 16 or older, with regional exceptions.

This publishing audience is separate from Build creator access, which currently begins at age 9 with a completed age check, supported region and Android device.

Younger-player paths

Roblox says eligible Build games may be reviewed for Roblox Select, which serves players ages 9–15. It does not publish a guaranteed eligibility result or review time for every Build game.

Build games are not available to Roblox Kids ages 5–8.

Keep the game review-ready

  1. Use original, age-appropriate content.
  2. Follow the Restricted Content Policy and Community Standards.
  3. Test every generated scene and interaction.
  4. Remove unintended text, references or behavior.
  5. Avoid assuming that an automatic rating guarantees Select access.

Studio edits can change the process

A Build project can be opened in Studio. Changes beyond prompting, including custom code, can remove Build’s automatic Moderate rating. The creator then needs to complete the content and maturity questionnaire before publishing.

Read the Studio edit guide before making the handoff.

Common misunderstandings

  • “16+ means Restricted content”: the current Build audience rule and Roblox content labels are not interchangeable claims.
  • “Every game moves to Select”: Roblox describes an eligibility and review path, not an automatic outcome.
  • “Parents can always override it”: Build games are not available to Roblox Kids ages 5–8 under the current rule.
  • “Studio guarantees a lower age”: Studio edits can add a questionnaire step; they do not guarantee a rating.